DON’T JUST FOLLOW
Publication
Promote your products and services to ASCL members directly from the pages of Leader magazine. Talk to our media sales team on 0116 299 1122 about planning your next campaign to coincide with key dates and events in the education diary. Full rate card details appear overleaf.
Online
Each issue of Leader is uploaded to www.leadermagazine.co.uk where members can search through news, features and archived content. Why not drive traffic directly to your products and services with an integrated marketing campaign that spans both print and web? Members also subscribe to monthly email newsletters and regularly receive specific information, news, advice and events. Contact us for sponsorship details or visit us online at www.ascl.org.uk
Events
Exhibition space and sponsorship opportunities are available at the association’s conferences and events which take place throughout the year. For further details, contact the ASCL conference office on 0116 299 1122 or email conferences@ascl.org.uk
ASCL’s engaging and topical magazine provides an invaluable opportunity for your company to promote its products and services to the leaders of the nation’s secondary schools and colleges.
Take me to your Leader
Readership
The Association of School and College Leaders (ASCL) has a continually growing membership of more than 15,000 members from secondary schools and colleges, independent and special schools.
Readers are headteachers, deputy and assistant heads, chief education officers, senior teachers, bursars, business managers and their equivalents (principals, vice principals) in sixth form and further education colleges, mostly aged 30-60.
Members are located throughout England, Wales, Scotland and Northern Ireland. All members of the Girls’ School Association (GSA) and Headmasters’ and Headmistresses’ Conference (HMC) are members of ASCL.
The changes in school status to community, foundation and voluntary
categories, and the accompanying overall increase of delegation of
responsibility and resources to schools, mean that ASCL members more than ever before are key decision makers in terms of school budgets and purchasing, running budgets in excess of £2m. The magazine reaches and influences the decision makers of today and tomorrow.
Circulation
Leader is distributed seven times throughout the year to the leaders of the UK’s secondary schools and colleges and has an average circulation of 15,000.
ASCL’s role
ASCL provides all professional services to members including advice, support, training and a wide range of publications. As a respected national organisation, ASCL is a leading body in influencing the development of education across the UK.
The perspective
Leader is informative, topical, challenging, professional and easy to read. ASCL members rely on it to keep them informed of association business, the issues a ecting leaders in education, and new ideas, strategies and products in leading today’s educational institutions. The magazine’s content and design reflect the status of ASCL as the professional organisation representing the majority of leaders of secondary education.

LEADING READING
- Core Figures
Issue 64 - May 2012 - What a great save
Issue 64 - May 2012 - Vocation vocation vocation
Issue 64 - May 2012 - The low-down on inspections
Issue 59 - September 2011 - Time for reflection
Issue 56 - March 2011
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